As the weather warms up, it’s time to start getting your spa ready for summer. Check out our ideas to keep your spa treatment and retail sales flourishing during a time of year when profits can dry up! Your customers spend a lot of time prepping their bodies for summer. Weather that be through hair [...]
Few people realize the power a little business card can hold in marketing your spa, massage, or holistic health practice. The fact is it can be a very important marketing tool. Here are 7 tips that will help your business card collect clients and generate business for your practice: Make it Functional - Cards that multi-task [...]
When promoting your spa, massage practice, or holistic health business on Twitter there is one thing to remember…less is more. Here are some of our top tips for Twitter etiquette: Leave some character space so re-tweets can be personalized. Just because you have 140 characters to say it…doesn’t mean you have to use all of it!:) [...]
Remember when you were a kid, your mom told you “sharing is caring”? Well the same applies to your spa, massage clinic, or holistic health business! Never miss opportunities to make your business shareable, it really does pay off. Make every page on your site shareable on all major social networks, and make every product [...]
No matter if your just starting your practice or have been in business for a number of years, we all need a helping hand from time to time. Both government and private grants are a form of alternate funding for start up businesses or ones looking to expand and the beauty of grants is that, [...]
Customers are inundated with countless advertising messages every day. So, it’s important that you cut through the “clutter” by creating valuable, engaging content on your blog, newsletters, social media, and other resources that pull customers to your spa, clinic, or holistic health business organically online. Here are 3 tips to help with your inbound marketing efforts: [...]
The forecast calls for blue skies and sunshine here in Texas this weekend. While most people are out enjoying the beautiful spring weather…I will be stuck inside slaving over my taxes! *sigh* Besides telling you how to lose all or most of your hair (from pulling it out in frustration), I’d also like to offer [...]
I don’t know about all of you, but I have more than enough emails to read and by the time I get through weeding out the ones I want to read…a whole bunch more come marching into my inbox! With so much to do and so little time to do it…who wants to subscribe to [...]
Long gone are the days of ”real men don’t spa.” In fact, men of all ages, backgrounds and lifestyles are seeing spa services as part of an overall wellness and grooming plan. If you’re trying to lure men into your spa, it’s important to focus on your “marketing ligo” – be it massage, or facial, [...]
Being an extreme extrovert, I’ve been both ridiculed and embraced for my openness in both my personal and professional endeavors. The fact is, as business gets more competitive, it’s important that business owners put themselves “out there” from both a sales and marketing standpoint to stay in the game. According to Eric Schmidt, CEO of Google, [...]
